可味巧克力
背景与目标
Background and objectives
鹤鸣的形象设计为甜蜜的巧克力赋予更多爱的磨砺。巧克力总能令这些特殊的日子增添爱意、浪漫温馨、锦上添花。作为全球节日的宠儿，可味巧克力专供节日及庆典市场，借助鹤鸣的专业设计团队，充分渗透可味巧克力的品牌定位，让甜蜜和喜庆的灵感迸发，充分展示为庆典而生的专属产品，打造一个生产快乐嘉年华的巧克力工厂。
The image design from He Ming shapes the sweet chocolate with more love. Chocolate can always color the special days, warm it and make it romantic. As the favorite of worldwide festivals and celebrations, Tastychoco targets on festivals and celebrations. With the help of our professional design team to permeate brand positioning, Tastychoco was fully sweet and festive inspiration, being an exclusive festival and celebration products.
创作与执行
Create and Execute
鹤鸣为可味巧克力创作了品牌形象系统、产品终端、产品手册等设计。
We created brand images, products terminal, production manual and act.
